Maximize Revenue with Automated Reward Systems for Your Exterior Cleaning Business

Posted by getSoapy on 3rd March in Product Updates . Last updated: 3rd March

Introducing the latest enhancement from getSoapy - the loyalty cards feature! Designed to boost customer loyalty and streamline the upselling process for local service businesses, this new addition to the Pro plan automatically tracks qualifying jobs and rewards customers accordingly. Clients can earn points from regular services such as window cleaning, and redeem them against bigger jobs such as gutter cleaning. As a proud small business owner in the UK, harness the power of this automated reward system to enhance customer retention and maximize revenue.

Making the Most of Automated Reward Systems

Understanding the Value of Customer Loyalty


Customer loyalty is the backbone of any successful local service business. When customers return for your window cleaning or gutter clearing services, it isn't just about repeat business; it's about building a relationship. Loyal customers are more likely to recommend your services to others, effectively becoming advocates for your brand. This word-of-mouth marketing is invaluable—it's genuine and trusted by potential new clients. Moreover, repeat customers are typically less price-sensitive. They trust the value of your work and are willing to pay a fair price for the reliability and quality you provide. Using a tool like getSoapy's automated rewards system incentivise repeat business, creating a win-win. Your clients feel appreciated and rewarded, and you enjoy the benefits of a steady, loyal customer base that contributes to a more predictable and sustainable revenue stream.

Balancing Upselling with Customer Retention

Upselling should feel like a benefit, not a burden, to your customers. The key is balance. You want to offer additional services, like gutter cleaning or window cleaning, without overwhelming clients. The automated reward system from getSoapy is designed to gently nudge customers toward higher-value services by making it part of the loyalty experience. As customers accumulate points, they unlock the potential for discounts on services they might not have otherwise considered. This approach not only increases your average job value but does so without sacrificing customer satisfaction. Consistent communication through getSoapy's system ensures that customers are aware of their points and potential rewards, keeping them engaged and open to upselling opportunities. This balance is crucial; it maintains trust and keeps customers coming back, knowing they'll get great value and service each time.

Insight into getSoapy’s Loyalty Feature

The getSoapy loyalty feature is a smart addition to your gutter cleaning software or window cleaning software toolbox. It's an automated system that tracks every qualifying job your customers book, turning those jobs into points. The longer they stay with your service, the more points they collect. Once they've received enough points, they're points are automatically redeemed against a qualifying service. This not only encourages repeat business but also creates a more personalized customer experience. They're not just another number; they're valued clients who get rewarded for their loyalty. Plus, the feature is fully automated. Once set up, it runs in the background, tracking and updating points without any manual intervention. This means you can focus on providing top-notch cleaning services while the system takes care of customer engagement and retention for you.

Boosting Your Cleaning Business Revenue

Choosing Profitable Rewards


Selecting the right rewards is crucial for the success of any loyalty program. The goal is to increase customer satisfaction without eating into your profits. For your cleaning business, consider offering rewards that have high perceived value to the customer but remain cost-effective for you. For instance, a free window clean after ten paid services can entice customers to stay loyal, and the cost to you is relatively low compared to the revenue from the ten previous jobs. Alternatively, provide a discount towards a bigger job and encourage customers to try new services, like a discount on pressure washing or gutter clearing. The idea is to offer rewards that not only delight customers but also align with your business goals of promoting more profitable and less frequent services. This approach can help boost your overall revenue while maintaining a solid customer base.

Choosing the Right Jobs for Points

Choosing the right services to score points in your loyalty program can significantly influence customer habits and your overall profits. Ideally, you'd want to assign points to profitable jobs that prompt clients to return. For instance, allowing customers to earn points through bread-and-butter services such as regular window cleaning or gutter maintenance can help ensure customer loyalty.

While these standard assignments can ensure your schedule stays busy and income remains steady, it's also crucial to maintain balance. It's beneficial to reward consistent use of your primary services, simultaneously motivating customers to consider other services they might not have used earlier.

Reward Schemes: Fixed vs. Percentage Discounts

Deciding between fixed and percentage discounts for your reward scheme can significantly impact customer appeal and your profit margins. Fixed discounts are straightforward and can be very compelling for services with a lower cost, like a standard window cleaning. They're easy for customers to understand and can be a strong incentive for smaller, more frequent services. On the other hand, percentage discounts often work better for higher-priced services, such as full exterior patio clean. They adjust with the service cost, which can be more appealing for customers considering more extensive work. When setting up these discounts in your rewards program, think about what makes the most sense for your business model. It's about finding the right balance that encourages customers to spend more while you maintain healthy profit margins.

Leveraging getSoapy’s Pro Plan for Business Growth

An Overview of getSoapy’s Pro Plan

The Pro Plan from getSoapy is like a Swiss Army knife for your exterior cleaning business, equipped with advanced features to help you grow. It goes beyond basic window cleaning software, offering robust tools designed for efficiency and scalability. With the Pro Plan, you get access to features such as automated scheduling, which helps optimize your job allocation and routes, saving you time and fuel. There's also the customer portal, giving your clients the convenience of self-service for bookings and payments. The loyalty cards feature comes as part of this plan, allowing you to automate rewards and enhance customer retention. Plus, with the ability to add unlimited users, your team can stay up to date and operate seamlessly. The Pro Plan aligns with the needs of growing businesses, providing the functionalities necessary to manage and expand your operations effectively.

Why Upgrade to the Pro Plan Today

Upgrading to the Pro Plan today sets the stage for tangible growth in your exterior cleaning business. It's an investment in streamlining operations, enhancing customer interaction, and expanding your service offerings. With features like automatic scheduling and detailed customer data management, you're not only improving your day-to-day efficiency but also elevating the customer experience. This can lead to increased customer satisfaction and more positive reviews, which are vital for attracting new clients. Plus, the Pro Plan's loyalty feature can be a game-changer for customer retention, encouraging repeat business and creating long-term value. By upgrading, you gain access to comprehensive reporting tools that provide insights into your business performance, allowing you to make data-driven decisions. Don't miss out on the opportunity to leverage these powerful tools and give your business the competitive edge it deserves.

In association with A.E. Mackintosh

In association with
A.E. Mackintosh

With 25 years in exterior cleaning, Ashley is a recognised industry expert. His content has helped thousands of people start successful window cleaning businesses.

We've teamed up with Ashley to make getSoapy the perfect app for any local service business.

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